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HXRefactored 2016 Agenda
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Tuesday, April 5 • 8:00am - 11:45am
WORKSHOP: Design Studio: Building Design Consensus Into your Process LIMITED

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Limited Capacity seats available

The generation and exploration of ideas is a critical early step when designing products, services and websites. The work done in this stage will help set a path for the future of whatever is being created. It will also begin to solidify the problems and challenges the new design will and will not address.

But trouble often arises at this early stage for a number of reasons:

  • Teams may lack an effective structure for generating ideas, falling back on the non-descript “brainstorm” session
  • Various members of the team, beyond just the design team, may have conflicting
  • There isn’t an efficient process in place for capturing, evaluating, and eliminating ideas and more…

Design Studio is a fast paced, interactive method for idea generation, evaluation, refinement and even elimination. It takes place in a collaborative environment that leads to a shared understanding of the product, the problems it will address and how it will address them.

This half-day workshop will help attendees learn how to:

Solve problems as a team

  • Avoid common pitfalls of brainstorming and workshops
  • Use the studio framework to promote collaboration and find consensus
Generate ideas during a Design Studio
  • Enable stakeholders to contribute during the ideation phase
  • Use sketching as a language to get everyone sharing their ideas

Build consensus around a shared idea

  • Facilitate the conversation to prompt ideas from everyone
  • Guide your team to distill those ideas into a single, shared vision

Use critique at the “right” times

  • Get an overview of what works and doesn’t work in critique
  • Find out how and where critique fits into your overall design process


avatar for Magga Dora Ragnarsdottir

Magga Dora Ragnarsdottir

Experience Design Director, Mad*Pow
Magga Dora’s mantra is that the world can be made a better place, one experience at a time. She is happy to share her passion for technology to anyone who’s willing to listen – and even those who aren’t. We guess that’s why she’s frequently asked to speak about the topic at conferences and in the classroom. Magga Dora hails from a tiny rock in the North Atlantic Ocean known as Iceland. There she worked for... Read More →

Tuesday April 5, 2016 8:00am - 11:45am
Ballroom D In the breakout-room hallway

Attendees (2)