HXRefactored 2016 has ended

Create Your Own Event

HXRefactored 2016

HXRefactored 2016 Agenda

Dana Ortegón

Mad*Pow
Senior Content Strategist
Dana Ortegon

Dana Ortegón is a Senior Content Strategist at Mad*Pow. Plain language/readability and health & financial literacy are Dana’s not-so-secret passions. She also loves helping clients figure out the what’s, why’s, when’s, and how’s that ensure the best possible content experience for their customers.

12:00pm EDT

Lunch & Learn: The Connected Patient Experience Ballroom C

1:15pm EDT

HxRefactored Kick-Off Main Stage

1:30pm EDT

KEYNOTE: Amy Cueva: Design For Change: Empathy and Purpose Main Stage

1:50pm EDT

KEYNOTE: Dustin DiTommaso: Design for Change: Ethical Considerations Main Stage

2:10pm EDT

KEYNOTE: Adam Connor: Design For Change: Building Creative, Collaborative Cultures Main Stage

2:30pm EDT

Stretch Break with Robin Zander Main Stage

3:00pm EDT

Coffee Break Exhibit Hall

3:30pm EDT

FAST TRACK: Prove it: The role of Evidence and Insights in Health Intervention Design Commonwealth C

4:10pm EDT

FAST TRACK: Content Strategy: How Do we Talk About Healthcare? Commonwealth C

4:50pm EDT

FAST TRACK: Don’t Fear Small Numbers: Why a Few Design Research Participants Can Provide Big Insights Commonwealth C

5:30pm EDT

Stretch Break with Robin Zander Main Stage

5:35pm EDT

KEYNOTE: Susannah Fox: Chief Technology Officer, U.S. Department of Health Human Services Main Stage

6:05pm EDT

KEYNOTE: Aleta Hayes: Performer/teacher Stanford Institute for Diversity in the Arts Main Stage

6:35pm EDT

General Reception Exhibit Hall

9:33am EDT

Stretch Break with Robin Zander Main Stage

9:50am EDT

Coffee Break Discussion: Redesigning Medical Billing Commonwealth C

10:30am EDT

Behavior Change Design Ballroom E

1:45pm EDT

Designing for Addiction Prevention and Recovery Commonwealth C

3:00pm EDT

Addressing the Opioid Crisis Commonwealth C

4:00pm EDT

Coffee Break Exhibit Hall

4:30pm EDT

KEYNOTE: Dr. David Ludwig: Professor of Pediatrics, Boston Children's Hospital Main Stage

4:50pm EDT

KEYNOTE: Ryan Armbruster: Co-Founder & Chief Experience Officer, Harken Health Main Stage

5:10pm EDT

KEYNOTE: Drug Story Theater Main Stage

5:40pm EDT

KEYNOTE: Charlie Baker: Governor, The State of Massachusetts Main Stage

5:55pm EDT

Closing Remarks Main Stage